Carbon-negative acrylonitrile · made in America

From emissions to materials.

The world’s only fully validated, carbon-negative acrylonitrile.

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CultureMission driven
CustomersMoney driven
VoiceCollaborative
FeelingInvested
ImpactCheaper materials
X-factorConnected
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Our story

A Texas manufacturer with a public-benefit mission.

We’re a Texas-headquartered chemical manufacturing company and a chartered Public Benefit Corporation centered on planet, people and profit. Hoigen-C™ is designed to perform like petrochemical acrylonitrile—and in some applications, outperform it.

We’re building a future where using carbon-negative technologies is a lower-cost alternative to today’s standard CO₂-generating processes.

Learn more about our applications

How it works

Captured carbon in. Proven chemistry out.

Hoigen-C™ actively stores CO₂ and is designed to outperform fossil-based acrylonitrile in environmental impact and material performance.

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Inputs

  • Waste CO₂ or biobased sugars
  • Low-carbon ammonia
  • Renewable electricity
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Process

Patented thermocatalytic process using direct CO₂ utilization and off-the-shelf equipment

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Hoigen-C™

Impurity-advantaged, carbon-negative, drop-in acrylonitrile replacement

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Outputs

  • Carbon fiber
  • Water-soluble polymers
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Applications

Two product lines. Essential end uses.

Explore applications by primary product line, then by the customer processes and products they support.

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Water-soluble polymers

A high-performance building block for essential treatment, processing and surface applications.

  • Water & wastewater treatment
  • Pulp & paper processing
  • Industrial coatings & surface additives
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Carbon fiber composites

Lower-carbon acrylonitrile for lightweight, high-strength composites and resilient domestic supply.

  • Motorsports & automotive
  • Sporting goods & equipment
  • Industrial equipment & utilities

Customer value

Acrylonitrile built for adoption.

Drop-inValidated for integration into existing customer workflows
6–7×Lower carbon intensity than the incumbent process
DomesticLocally producible with renewable inputs and modular plants
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Trusted by visionaries

Built with leaders who move industry.

Scaling carbon-negative atmospheric and waste-carbon chemistry alongside world-class industrial, research and capital partners.

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Key milestones

Building the future, one major breakthrough at a time.

2019–2021From concept to validated technology
  • Launched and formed the core team
  • Partnered with NREL on technology transfer
2022Proof points and early market traction
  • Produced gram-scale volumes of acrylonitrile on the benchtop
2023Industry validation
  • Completed industry-led validation of our acrylonitrile
2024Pilot-scale validation and execution
  • Co-located the Cassini pilot plant at Shell’s STCH
  • Completed pilot-plant commissioning
2025Customer validation
  • Validated Hoigen-C™ with SNF
2026Application expansion
  • Advance Hoigen-C™ validation with North Carolina State University

The people behind the chemistry

Meet Our Planeteers

We’re a community of passionate, fast-moving engineers, scientists and technologists reinforced by good governance and support from industry experts.

Aaron FitzgeraldCo-Founder, Chief Executive Officer
Kristian GubschCo-Founder, Chief Technology Officer
Trey SheridanCo-Founder, VP Product & Operations

Recent posts

Stay updated

Customer proof · Cassini pilot plant

From benchtop chemistry to customer-ready validation

Inside the operating environment where Mars Materials advances Hoigen-C™ toward customer qualification.

Explore our validation pathway

For material buyers and product teams

Ready to scale carbon-negative
chemistry together?

If you are evaluating acrylonitrile for water-soluble polymers, carbon fiber or other advanced materials, talk with our team about samples, validation and supply.

Talk with our commercial team